Who we are

An Ally is a friend, someone who understands you, someone who cares even when others consider you different. At Ally Edit we are both your friends and friends of fashion. We are inspired by the diversity around us and the individual beauty, which we make stylish.

We bring to you our fashion brand Ally Edit, which will appreciate your personal differences and make them fashionable. We create fashion that is as individual as you are. We transcend fashion trends and personalize them to create a style for everyone.

This is our Mission, which emerged when a fashion freak mother, a style fanatic social adjuster, and a digital guru were united by fashion in the name of taking it where it needs to be. We are united by fashion and the messages it can send. These are messages of love, acceptance, and pride.

Choice for all

Ally Edit is a fashion brand made by women. We make fashion responsively. We make fashion affordable. We make fashion which lasts. We transform the vast variety of Indian culture into individual fashion attire. Our attire is made in India and proud of it.

We know that we can make a difference by what we do. We know that we can generate positive energy in our community. We know that we can show that diversity is beautiful. We are certain that fashion should be individual, just as human beings are. We know that fashion can be everlasting and eternal. Knowing is believing. And believing means that we can do it. We promise to deliver. Follow us and support us.

Reasons to shop with us